If your business isn’t already using video marketing, you should give it a try this year. Text-based content simply can’t compete with the power of video, especially when it comes to trying to sell products and services online.
In a mobile phone driven world people are watching more video than ever before, using smartphones to watch and share videos about everything, learning more about brands, and what they have to offer. Think about these stats:
Video marketing is highly-engaging, especially if it’s live video. Live streaming is a powerful method of digital marketing when combined with influencer marketing. Whether it’s the new generation of social media influencers or traditional sources, such as celebrities, athletes, and musicians, having a live stream with an influencer who is interacting directly with comments is a huge draw for an audience.
Twitch for example, has over 15+ million users most of whom tune in just to watch live streaming videos from influencers like Ninja. Arguably the world’s most popular gaming influencer, Ninja, recently signed an exclusive deal with Mixer, which was a power play by the Microsoft-company in recognition of the expected value of live video streaming in the year ahead.
Communication is key when it comes to picking a web design agency, so make sure that they’re easy to reach by phone, email or online chat. Pay attention to how professional they are in these initial conversations as this can give an indication of the type of service you will receive throughout the project.
Hiring the right professional can be a game-changer for your small business. By leveraging their skills and expertise, you can maximise your social media presence, reach more customers, and grow your business.
Reach out to us today and get a complimentary business review and consultation.
